Artbird: A Symphony of Handmade Essential Oil Soap Packaging

Zhangyong Hou's Unique Design Transforms Soap Packaging into Works of Art

The Artbird packaging design is a testament to the charm of handmade products. Each soap is crafted from essential oils extracted from different flowers, resulting in unique patterns and colors. To highlight this uniqueness, Hou has ingeniously hollowed out different vase patterns on the outer box of each soap. The result is a collection of beautiful vases, each unique and different, encapsulating the soap within.

The design process involved selecting a special paper with a strong texture for the outer packaging. The vase shapes were then cut out on the box, retaining the product's own characteristics and the primary color of the special paper. The simplicity of the design allows the unique patterns of the soap to shine through, creating a visual treat for the consumer.

Artbird's packaging measures 115mm in length, 75mm in width, and 22mm in height, with a net content of 235g. The design was launched and completed in Dalian in early 2021. The project was a challenge for Hou, who sought to differentiate Artbird from traditional industrial products and highlight the charm of pure handmade products. The solution was found in the unique vase cut-outs, making each product distinct.

Artbird is not just a product; it's a story of craftsmanship and artistry. Each soap and its packaging is a work of art, a testament to the efforts of the craftsmen. The design has been recognized for its creativity and innovation, winning the Silver A' Packaging Design Award in 2022. This prestigious award is given to designs that illustrate outstanding expertise, innovation, and a remarkable level of excellence.

In conclusion, Artbird is a celebration of the beauty and uniqueness of handmade products. It's a design that transforms the everyday into the extraordinary, turning a simple soap into a work of art. It's a testament to Zhangyong Hou's vision and creativity, a design that truly deserves its accolades.